{"id":77270,"date":"2024-06-10T12:49:27","date_gmt":"2024-06-10T10:49:27","guid":{"rendered":"https:\/\/www.visiio.de\/methodology\/"},"modified":"2025-11-20T12:50:36","modified_gmt":"2025-11-20T11:50:36","slug":"methodology","status":"publish","type":"page","link":"https:\/\/www.visiio.de\/en\/market-research\/methodology\/","title":{"rendered":"METHODOLOGY"},"content":{"rendered":"

[et_pb_section fb_built=”1″ fullwidth=”on” disabled_on=”on|on|off” module_class=”visual1″ _builder_version=”4.24.2″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/www.visiio.de\/wp-content\/uploads\/2024\/05\/visiio_marktforschungsmethoden_d_1a.jpg” parallax=”on” module_alignment=”center” border_color_right=”#FFFFFF” border_color_left=”#FFFFFF” global_colors_info=”{}”][et_pb_fullwidth_image title_text=”visiio_marktforschung_1a” _builder_version=”4.24.2″ _module_preset=”default” custom_padding=”260px||260px||true|false” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” disabled_on=”on|off|on” _builder_version=”4.24.2″ _module_preset=”default” background_enable_color=”off” background_enable_image=”off” parallax=”on” module_alignment=”center” border_color_right=”#FFFFFF” border_color_left=”#FFFFFF” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/www.visiio.de\/wp-content\/uploads\/2024\/05\/visiio_marktforschungsmethoden_t_1a.jpg” alt=”VISiiO market research methodology” title_text=”VISiiO market research methodology” _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” disabled_on=”off|on|on” _builder_version=”4.24.2″ _module_preset=”default” background_enable_color=”off” background_enable_image=”off” parallax=”on” module_alignment=”center” border_color_right=”#FFFFFF” border_color_left=”#FFFFFF” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/www.visiio.de\/wp-content\/uploads\/2024\/05\/visiio_marktforschungsmethoden_m_1a.jpg” alt=”VISiiO market research methodology” title_text=”VISiiO market research methodology” _builder_version=”4.24.2″ _module_preset=”default” custom_padding=”|1px||||” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” background_enable_color=”off” custom_padding=”85px||85px||false|false” custom_padding_tablet=”80px||80px||false|false” custom_padding_phone=”65px||65px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.19.3″ _module_preset=”default” width=”74%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”74%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|phone” module_alignment=”center” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_text_color=”#575656″ header_font=”|||on|||||” header_text_color=”#b7c10a” header_3_text_color=”#575656″ text_orientation=”center” max_width=”70%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|phone” module_alignment=”center” text_orientation_tablet=”left” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”center” module_alignment_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

MARKET RESEARCH METHODOLOGY<\/h1>\n

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Cutting edge<\/h3>\n

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VISiiO uses the very latest technologies and nimble approaches to deliver you precise insights in an ever-changing world. Thanks to our deep understanding of processes and problems, we are able to provide pragmatic solutions that add real value to your complex and often multi-faceted questions.<\/p>\n

We have a huge portfolio of different methods at our fingertips, enabling us to offer you tailor-made solutions. Our experts do not just understand the current challenges faced by your industry, but also relish in thinking ahead to keep you a step ahead of the competition. Challenge us with your ideas and be inspired by our practical proposals!<\/p>\n

You already have custom research concepts and would like to bring your target audience to life, get closer to them and experience their world more intensely? Then why not make use of our expertise in selecting and talking to just the right opinion-givers.\n<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” _builder_version=”4.24.2″ _module_preset=”default” background_color=”#eaeaea” module_alignment=”center” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”85px||85px||false|false” custom_padding_tablet=”80px||80px||false|false” custom_padding_phone=”70px||70px||false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.22.2″ _module_preset=”default” width=”70%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”70%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|phone” module_alignment=”center” custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#575656″ header_2_font=”|||on|||||” header_2_text_color=”#b7c10a” header_3_text_color=”#575656″ text_orientation=”center” text_orientation_tablet=”left” text_orientation_phone=”left” text_orientation_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

VISIIO MARKET RESEARCH<\/h2>\n

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What we can do for you<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”Gallery Area” _builder_version=”4.24.2″ width=”70%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”70%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|tablet” module_alignment=”center” custom_padding=”27px|0px|0px|0px|false|false” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.2″ background_color=”#FFFFFF” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Our VISiiO Community<\/h4>\n

We have our own online community which can deliver rapid feedback on any of your topics short term. Alternatively, we can support you by providing the technical set-up for your own communities of customers, patients, experts or employees.
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”0px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Recruiting B2C & B2B<\/h4>\n

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We can find the exact respondents needed to make your study a success. We really relish seeking out difficult niche target audiences for demanding projects.\n<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Social media recruitment<\/h4>\n

Thanks to specific targeting, large outreach and cost-effective advertising, we can recruit a broad and diverse sample for you on different social media.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|tablet” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Mobile research<\/h4>\n

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Via mobile devices you can interview and accompany respondents directly on site and in real-time. Methods like smartphone diaries, mystery tests, smartphone interviews, WhatsApp chats, etc. offer you rapid insights into consumer behaviour.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” custom_padding_last_edited=”on|tablet” admin_label=”Gallery Area” _builder_version=”4.27.0″ width=”70%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”70%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|tablet” module_alignment=”center” custom_padding=”27px|0px|0px|0px|false|false” custom_padding_tablet=”42px||||false|false” custom_padding_phone=”50px||||false|false” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.2″ background_color=”#FFFFFF” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Screeners & questionnaires<\/h4>\n

We can take on the task of creating precise and user-friendly screeners and questionnaires for you – from programming, via hosting, right through to delivering the data.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”0px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Facilitation<\/h4>\n

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Our experienced focus group and depth interview facilitators guarantee structured discussions and sound insights when it comes to a precise evaluation of your target audiences\u2019 needs and opinions.\n<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Interviews<\/h4>\n

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Interviews provide deep insights into people\u2019s opinions, needs and motivation. Whether we are talking about in-depth psychological, ethnographic, POS or usability interviews, accompanied shopping or many others.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|tablet” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Focus groups<\/h4>\n

You would like to understand the opinions and attitudes of your target audience better? Focus groups provide you with profound and varied insights into topics you find relevant.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” custom_padding_last_edited=”on|phone” admin_label=”Gallery Area” _builder_version=”4.27.0″ width=”70%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”70%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|tablet” module_alignment=”center” custom_padding=”27px|0px|0px|0px|false|false” custom_padding_tablet=”42px||||false|false” custom_padding_phone=”50px||||false|false” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.2″ background_color=”#FFFFFF” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Workshops<\/h4>\n

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Our workshops give you the opportunity to test different ideas, concepts, product developments or designs in a realistic setting with selected candidates, e.g. to test creative innovators and obtain immediate feedback regarding practicability and acceptance.\n<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”0px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Interpreting<\/h4>\n

Our simultaneous interpreters make sure you can understand what is being said in foreign-language focus groups and interviews. Trust in our expertise to reveal precise and culturally relevant insights into international respondents.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Live streaming<\/h4>\n

We use the very latest streaming techniques for focus groups and interviews, meaning that you can follow your market research projects in real-time, regardless of where you are in the world.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|tablet” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Virtual Reality<\/h4>\n

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We use VR to simulate the surroundings that impact on consumer behaviour in a realistic and immersive manner and in real-time. This means that you can experience at first hand how your target audience reacts to and interacts with new products and advertising campaigns along the customer journey.\n<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” custom_padding_last_edited=”on|phone” admin_label=”Gallery Area” _builder_version=”4.27.0″ width=”70%” width_tablet=”74%” width_phone=”80%” width_last_edited=”on|phone” max_width=”70%” max_width_tablet=”74%” max_width_phone=”80%” max_width_last_edited=”on|tablet” module_alignment=”center” custom_padding=”27px|0px|0px|0px|false|false” custom_padding_tablet=”42px||||false|false” custom_padding_phone=”50px||||false|false” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.2″ background_color=”#FFFFFF” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]\"VISiiO<\/p>\n

Chats with panels of experts<\/h4>\n

Virtual focus groups enable experts from wide-ranging industries to provide valuable insights into developing new products, strategies and solutions.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”0px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”||||false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Payment research<\/h4>\n

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Understand payment behaviour and preferences, the acceptance of loyalty programmes or potential security concerns on the part of your target audience better to enable you to introduce innovative payment methods more successfully.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ background_color=”#FFFFFF” custom_padding=”|||” border_color_top=”#eaeaea” border_width_top_tablet=”10px” border_width_top_phone=”20px” border_width_top_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_text_color=”#575656″ background_color=”RGBA(255,255,255,0)” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”20px|20px|30px|20px|false|true” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

\"VISiiO<\/p>\n

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Healthcare research<\/h4>\n

<\/p>\n

We provide you with valuable commercial insights into the world of pharmaceuticals and medical technology. We offer comprehensive support for our clients by researching their target audiences, spotlighting moment-of-truth decisions, touchpoint analyses, product research, tracking surveys (field service), positioning studies etc.<\/p>\n

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MARKET RESEARCH METHODOLOGYCutting edgeVISiiO uses the very latest technologies and nimble approaches to deliver you precise insights in an ever-changing world. Thanks to our deep understanding of processes and problems, we are able to provide pragmatic solutions that add real value to your complex and often multi-faceted questions. We have a huge portfolio of different […]<\/p>\n","protected":false},"author":1,"featured_media":76831,"parent":77263,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-77270","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nVISiiO market research methodology<\/title>\n<meta name=\"description\" content=\"VISiiO uses the very latest technologies and nimble approaches to deliver you precise insights in an ever-changing world.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.visiio.de\/en\/market-research\/methodology\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VISiiO market research methodology\" \/>\n<meta property=\"og:description\" content=\"VISiiO uses the very latest technologies and nimble approaches to deliver you precise insights in an ever-changing world.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.visiio.de\/en\/market-research\/methodology\/\" \/>\n<meta property=\"og:site_name\" content=\"VISiiO Marktforschung\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-20T11:50:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.visiio.de\/wp-content\/uploads\/2024\/05\/visiio_marktforschung_1a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"220\" \/>\n\t<meta property=\"og:image:height\" content=\"220\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/\",\"url\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/\",\"name\":\"VISiiO market research methodology\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.visiio.de\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/visiio_marktforschung_1a.jpg\",\"datePublished\":\"2024-06-10T10:49:27+00:00\",\"dateModified\":\"2025-11-20T11:50:36+00:00\",\"description\":\"VISiiO uses the very latest technologies and nimble approaches to deliver you precise insights in an ever-changing world.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.visiio.de\\\/en\\\/market-research\\\/methodology\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.visiio.de\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/visiio_marktforschung_1a.jpg\",\"contentUrl\":\"https:\\\/\\\/www.visiio.de\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/visiio_marktforschung_1a.jpg\",\"width\":220,\"height\":220,\"caption\":\"VISiiO market research - 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